Website and Marketing for a Bohemian Fashion Icon
Debbie Katz, an international designer of upscale resortwear, beachwear, bags and accessories, decided to go web only. They even closed their Lincoln Road store! So One Small Studio designed and developed their website and marketing plan. The site is built on the Shopify platform and connected to their inventory system. It is designed in the bohemian Chic styling that Debbie Katz is know for, but without becoming busy or becoming difficult to navigate. Outside of the development of the website, we did graphic design, art directed photoshoots, and created email marketing, social media marketing, out-of-home and B2B materials. Eventually Debbie Katz re-opened a store, this time in Miami’s sizzling-hot Wynwood district. That allowed them to combine their warehouse and storefront, both saving money and creating their own fashion space.
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We worked with the extraordinary Blasius Erlinger for some of the Debbie Katz photography.